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Four Projects, One Founder, Zero Excuses

Published: February 1, 20268 min read
#Build in Public#Jamie Watters#Soloprenuer#multi-tasking#Claude Code

Four Projects, One Founder, Zero Excuses

I just pushed ModelOptix Phase 5 to completion. That sentence sounds routine until you realize Phase 5 contained savings tracking, notification preferences, a full admin dashboard with model management, provider management, a trust queue, parameter support, editorial overrides, email templates, scheduled trial reminder jobs, Sentry and PostHog integration, a performance and security review, audit log infrastructure, and — the finale — Stripe live mode setup with products, coupons, webhooks, and API keys all configured for production.

Oh, and I was also shipping code on PlebTest, Trader-7, and ClawdBot at the same time.

I am one person.

What Actually Shipped in Phase 5

ModelOptix is a trust-first AI model advisor. The core idea is simple: businesses are drowning in AI model choices and vendor marketing. ModelOptix cuts through the noise with transparent, editorially curated recommendations — no affiliate kickbacks, no hidden incentives.

Phase 5 was the "make it real" phase. Everything before this was foundation and features. Phase 5 was about turning a working product into a production-ready business.

Here is what landed:

Savings tracking — users can now see exactly how much money they have saved by following ModelOptix recommendations versus their previous provider choices. Real numbers, not vague promises.

Notification preferences — granular control over what emails users receive. Sounds small. It is not. Respecting attention is part of the trust-first model.

Admin dashboard — a full back-office for managing the model catalog. Model management, provider management, a trust queue for reviewing new models before they go live, parameter support for detailed model specifications, and editorial overrides so our curation team can annotate models with real-world context that benchmarks alone cannot capture.

Email templates and trial reminders — production email flows with scheduled jobs for trial expiration nudges. Built with Resend, scheduled through proper cron infrastructure.

Sentry and PostHog — error tracking and product analytics wired into production. You cannot improve what you cannot observe.

Performance and security review — a full audit pass. Rate limiting, CSP headers, input validation, query optimization. The boring work that separates toys from tools.

Audit log infrastructure — every significant action tracked. When you are advising businesses on AI spending decisions, accountability is not optional.

Stripe live mode — products created, coupons configured, webhooks connected, API keys rotated to production. The moment a SaaS stops being a side project and starts being a business is when real money can flow through it. That moment happened today.

The Parallel Execution Problem

Here is the thing nobody talks about in build-in-public circles: running one project is hard. Running four simultaneously should be impossible for a solo founder.

The four projects I am currently shipping:

ModelOptix — the trust-first AI model advisor. Just completed Phase 5. Moving toward launch.

PlebTest — a separate product in active development.

Trader-7 — a crypto trading bot. Different domain, different tech challenges, different pace.

ClawdBot — my AI assistant that audited my entire business, devised the optimum path to grow everything, and then took on the task of bringing my AI search products to market. Yes, an AI agent helping me figure out how to ship AI products. The recursion is not lost on me.

A year ago, running even two of these in parallel would have meant shipping nothing well. Context switching between projects used to destroy my entire day. I would spend thirty minutes just remembering where I left off, another thirty reading through code I wrote last week, and by the time I was productive the day was half gone.

What Changed: AI-Assisted Development

I will be direct about this because the build-in-public ethos demands honesty: AI agents changed the equation fundamentally.

I am not talking about asking ChatGPT to write a function. I am talking about a structured system of specialized AI agents — strategists, developers, testers, architects, operators — that work as a coordinated team. I call the framework AGENT-11. Each agent has a specific role, specific capabilities, and specific protocols for handing work off to the next agent.

The result is that I can context-switch between projects without the usual penalty. The agents carry the context. When I return to ModelOptix after a day working on Trader-7, the project state is preserved in tracking files, handoff notes, and architecture documents. I do not need to spend thirty minutes remembering where I was. I read the handoff notes and I am back in flow within minutes.

This is not about replacing human judgment. Every architectural decision, every product choice, every prioritization call — those are mine. The AI agents handle the execution overhead that used to consume seventy percent of my time. They write the boilerplate, they run the tests, they catch the edge cases, they maintain the documentation.

The leverage is staggering. Phase 5 of ModelOptix alone contained work that would typically occupy a three-person team for two to three weeks. I completed it while also making progress on three other projects.

The Trust-First Bet

Let me zoom out for a moment because this is the part I care about most.

The AI model market is a mess. Every provider claims their model is the best. Benchmarks are gamed. Marketing is indistinguishable from technical claims. Businesses are spending real money — sometimes tens of thousands per month — on AI models selected through vibes and vendor sales pitches.

ModelOptix exists because I believe there is a better way. Independent, editorially curated recommendations. Transparent methodology. No affiliate relationships influencing which model gets recommended. When we say a model is good for your use case, it is because we tested it and believe it, not because the provider is paying us.

The trust queue system I built in Phase 5 is a perfect example. New models do not just get auto-imported into the catalog. They go through a review process. Our editorial team can add context, flag concerns, and override algorithmic rankings when real-world experience contradicts benchmark numbers.

This is a bet that trust scales. That in a market full of noise, being the honest voice is a competitive advantage that compounds over time.

Lessons from the Trenches

A few things I have learned from this parallel execution experiment:

Momentum beats perfection. Shipping fourteen features in a single phase sounds aggressive. It is. But each feature builds on the last, and the compound effect of shipping fast is that you learn fast. The savings tracking feature exists because early users told me they wanted proof that ModelOptix was actually saving them money. That feedback loop only works if you ship fast enough to hear it.

Infrastructure is not optional. I could have skipped Sentry integration, PostHog analytics, and audit logging. The product would have worked without them. But when real money starts flowing through Stripe, you need observability. You need to know when something breaks before your users tell you. The boring infrastructure work is what separates a weekend project from a business.

Context preservation is everything. The single biggest unlock for parallel project execution is having a system that preserves context across sessions. Handoff notes, architecture documents, progress tracking — these are not bureaucratic overhead. They are the mechanism that lets me pick up any project at any time without losing a day to context reconstruction.

Solo does not mean alone. I am a solo founder, but I am not working alone. I have AI agents, I have a build-in-public community, and I have users giving me feedback. The "solo" part means I make all the decisions and bear all the risk. The execution is increasingly collaborative, even if my collaborators are not human.

What Comes Next

Phase 5 is done. ModelOptix now has production payments, production observability, production admin tools, and production email flows. The next move is launch preparation — final testing, documentation, and getting the product in front of real users who are tired of navigating the AI model market alone.

Meanwhile, PlebTest, Trader-7, and ClawdBot continue to advance. The parallel execution machine keeps running.

If you are a solo founder wondering whether you can ship at this pace, the answer is yes — but not through working more hours. The answer is through working with better systems. Build your context preservation. Build your agent workflows. Build your feedback loops. Then let momentum do the heavy lifting.

The future of solo founding is not grinding harder. It is orchestrating smarter.


ModelOptix is a trust-first AI model advisor helping businesses find the right AI models without the marketing noise. Check it out at modeloptix.com.

Follow my build-in-public journey for daily updates on shipping four projects simultaneously.

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